Privacy Policy
Last updated: June 15, 2025
LX8 operates this shop and website, including all related information, content, features, tools, products, and services, to provide you with a personalized shopping experience (the “Services”). LX8 is hosted on Shopify, which enables us to provide the Services.
This Privacy Policy describes how we collect, use, or disclose personal data when you visit, use, or make a purchase or other transaction through the Services, or otherwise communicate with us. If there is a conflict between our Terms and this Privacy Policy, this Privacy Policy takes precedence with respect to the collection, processing, and disclosure of your personal data.
Please read this Privacy Policy carefully. By accessing or using any of the Services, you confirm that you have read this Privacy Policy and that you agree to the collection, use, and disclosure of your data as described herein.
What Personal Data Do We Collect or Process?
When we use the term “personal data,” we refer to information that identifies you or can reasonably be linked to you. Personal data does not include information that has been anonymized or aggregated in such a way that you can no longer be identified. Depending on how you interact with the Services, where you live, and what is permitted or required under applicable law, we may collect or process the following categories of personal data, including inferences drawn from such data:
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Contact information including name, mailing address, billing address, shipping address, telephone number, and email address.
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Financial information including credit or debit card details, account numbers, payment card information, payment confirmations, and transaction details.
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Account information such as username, password, security questions, configurations, and settings.
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Transaction information including items you view, add to cart, add to wish lists, purchase, return, exchange, or cancel, as well as past transactions.
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Communications with us including information you provide when contacting our customer support team.
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Device information including details about your device, browser, or network connection, IP address, and other unique identifiers.
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Usage information including data about your interaction with the Services, such as when and how you browse or engage with them.
Sources of Personal Data
We may collect personal data from the following sources:
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Directly from you. For example, when you create an account, use the Services, communicate with us, or otherwise provide personal data.
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Automatically through the Services. For example, from your device, when you use our products or Services, when you visit our website, or through the use of cookies and similar technologies.
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From our service providers. For example, when we engage service providers to enable certain technologies, and they collect or process personal data on our behalf.
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From our partners and other third parties.
How Do We Use Your Personal Data?
Depending on how you interact with us or which Services you use, we may use personal data for the following purposes:
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Providing, customizing, and improving the Services. This includes fulfilling our contract with you, processing payments, executing orders, storing your configurations, sending account-related notifications, managing your account, facilitating shipping, returns, and exchanges, enabling product reviews, and creating a personalized shopping experience (such as product recommendations).
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Marketing and advertising. To send you promotional messages by email, SMS, or post, and to show you online advertising based on your activity with the Services, such as items you viewed or purchased.
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Security and fraud prevention. To authenticate your account, provide a secure shopping and payment experience, detect and prevent fraudulent or malicious activity, and ensure the safety of our Services.
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Communications with you. To provide customer support, respond to inquiries, and maintain our business relationship.
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Legal compliance. To comply with applicable law, respond to lawful requests from authorities, participate in legal proceedings, enforce our Terms and policies, and protect our rights and the rights of users.
How Do We Share Personal Data?
Under certain circumstances, we may disclose your personal data to third parties for legitimate purposes as outlined in this Privacy Policy. This may include:
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With Shopify and service providers who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).
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With business and marketing partners who provide marketing services or display advertising to you. For example, we use Shopify to support personalized advertising with third-party providers.
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With your consent or when you request us to share certain data with third parties (e.g., social media widgets, login integrations, or delivery services).
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With our affiliates and within our corporate group.
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In connection with business transactions such as a merger, acquisition, insolvency, or similar event, or to comply with legal obligations and enforce our Terms and policies.
Relationship with Shopify
The Services are hosted by Shopify. Shopify collects and processes personal data related to your access and use of the Services to provide and improve them. Data you submit through the Services may be transferred to Shopify and to third parties, including those outside your country of residence.
We also use advanced Shopify features that may combine your interactions with our shop, other merchants, and Shopify itself. Under such circumstances, Shopify is the controller of your personal data for these purposes. For more details on how Shopify processes your personal data and your rights, please review the Shopify Consumer Privacy Policy.
Third-Party Websites and Links
The Services may contain links to websites or platforms operated by third parties. Please review their privacy and security policies, as we are not responsible for the practices of such websites. Information you share in public or semi-public areas (e.g., social networks) may also be visible to other users without restrictions.
Children’s Data
The Services are not intended for use by children, and we do not knowingly collect personal data from minors. If you are a parent or guardian and believe your child has provided personal data to us, please contact us to request deletion.
Security and Data Retention
While we take appropriate measures to protect your personal data, no system is completely secure. Please use caution when transmitting sensitive information.
We retain personal data as long as necessary to provide the Services, manage your account, comply with legal obligations, resolve disputes, and enforce our agreements.
Your Rights
Depending on your residence, you may have some or all of the following rights with respect to your personal data:
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Right of access
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Right to deletion
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Right to correction
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Right to data portability
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Right to manage communication preferences
If you live in the UK or EEA, you may also have:
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Right to object or restrict processing
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Right to withdraw consent
You may exercise these rights where indicated in the Services or by contacting us. Shopify may also process certain personal data independently; see Shopify’s Privacy Portal for details.
Complaints
If you have complaints regarding our handling of personal data, please contact us. Depending on your residence, you may also lodge a complaint with your local data protection authority.
International Transfers
We may transfer your personal data outside your country of residence, including to countries without the same data protection laws. In such cases, we rely on recognized safeguards, such as EU Standard Contractual Clauses or UK equivalents, unless the destination country provides adequate protection.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time for operational, legal, or regulatory reasons. Updates will be published on this site with a revised “Last updated” date.
Contact
If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise your rights, you may contact us at:
Aventis Brands GmbH
Schulhausstrasse 1
8834 Schindellegi
Switzerland
Email: support@trylx8.com
We are the controller of your personal data under applicable data protection laws.
